美琦娜染发膏 MEIQINA COLOR CREAM


美琦娜是一款时尚染发膏产品, 它的消费人群定位是18-35岁的年轻男女, 他们喜欢改变头发的颜色来创造各种时尚潮流造型。包装设计需要传达品牌时尚微潮的产品风格并吸引他们尝试使用这个初创品牌。设计师用精简的几何图形传达不同的人物造型,时尚而高级,艳丽的撞色搭配让包装看起来非常夺人眼目。

Meiqina is a fashionable hair dye cream product, its consumer positioning is 18-35 years old young people, they like to change the color of the hair to create a variety of fashion trends. The packaging design needs to convey the brand's fashionable product style and attract them to try this start-up brand. The designer uses simple geometric figures to convey different character styles, which are fashionable and advanced, and the colorful contrast colors make the packaging look very eye-catching.


Young年轻,从头开始!时尚微潮色,一步到位!

Young, starting from hair!


设计出品:#景宽设计工作室 JK-Design-Studio

原创设计师:周景宽

奖项:2021 reddot award 德国红点设计奖,英国Pentawards 2021(Nomination)



时间:2021-01-22 17:06:44 点击:2442